Posted by Don't Disagree on August 19, 2011 at 00:26:44:
In Reply to: Re: Early change on Q106 posted by Outsider on August 18, 2011 at 23:17:05:
WAXX is a great station. Their competitor has really closed the gap it appears but they are the Magic or Z104 of Eau Claire as far as heritage is concerned. They might be able to get away with just saying 'todays waxx' but they don't. They use 'country' in there as repetitive as that whole mouthful is.
: Who knows. WAXX is using the whole Today's thing too. They actually use it twice "Today's Country, Today's WAXX 104.5".
: Seems to work for them...While you're at it Fletch, let's can the whole "Madison's *unique* radio station". Nothing unique about Sebastian's Q (IMHO).
: : *snip*what the hell does "Today's Q106" mean? How does a listener quantify that? Years ago it was "Madison's Country Q106" which said everything - format, city, identity. Also, curious if being "Today's Q106" means dropping all of yesterday's music like the Eagles and such. Essentially eradicating the John Sebastian tweaks.*snip*
: : that is my guess too. it sounds like they're ready to go head to head with star. hopefully that means they'll be essentially pitching the station at +2%. by that i mean taking the music, personalities, and promotions up and up.
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