Posted by Donna Blitzen on January 03, 2011 at 11:09:02:
In Reply to: Q106 Commercial-Free Weekend posted by O. Really on January 02, 2011 at 10:20:23:
Probably a combo of both. Lots of stations have open time during holiday weeks and they go commercial free. Also they figure lots of households will be having parties so going commercial free is a nice way to build up non-stop listening aka TSL.
: First question: Is this really just a "thank you" to the listeners, or is a way of admitting that they can't sell any ad time (or at least any ad time this weekend)?
I don't remember. Go look back on this message board and see. Why so negative?
: Secondly: One of their Twitter posts from yesterday stated they were "celebrating our BIRTHDAY today." I believe 2011 is the 30th anniversary of Q106 converting to all-country, but did that launch really occur on January 1?
Post a Followup