More: Spring 2009 Madison Ratings


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Posted by madcityradio.com on August 10, 2009 at 11:10:26:

In Reply to: Spring Ratings posted by PenNPaper on August 08, 2009 at 07:53:55:

Madison, WI
RANK: 98

12+ Population: 477,300
Ethnic Composition: -
Continuous Measurement
Market Swept: 4x/year
Next Release: 8/27/2009


Station Format Owner/LMA SP08 SU08 FA08 WI09 SP09


WMGN AC Mid-West Family Stations 8.8 5.1 6.2 5.7 7.5
WZEE CHR Clear Channel Communicati... 8.1 8.2 6.2 8.3 6.2
WIBA news/talk Clear Channel Communicati... 7.6 9.0 7.1 6.8 6.2
WWQM-F/WWQN country Mid-West Family Stations 4.8 6.0 4.5 3.5 5.9
WOLX-F oldies Entercom 4.4 5.6 6.7 4.6 5.0
WJJO rock Mid-West Family Stations 4.0 4.9 2.9 4.6 4.7
WMAD country Clear Channel Communicati... 3.5 4.8 4.7 4.8 4.5
WIBA-F classic rock Clear Channel Communicati... 4.9 5.8 5.2 3.7 4.5
WJQM rhy. CHR Mid-West Family Stations 3.0 1.7 1.7 2.9 4.0
WMMM-F adult altern. Entercom 4.2 3.4 3.1 3.9 3.8
WXXM-F talk Clear Channel Communicati... 1.8 2.2 4.7 3.9 3.1
WCHY adult hits Entercom 3.9 3.2 3.3 3.3 2.6
WJVL country Bliss Communications, Inc... - 1.0 0.9 0.9 2.1
WTSO sports Clear Channel Communicati... 2.6 2.0 2.6 2.2 1.9
WTLX sports/talk Good Karma Broadcasting, ... - - 1.2 1.3 1.7
WDMP-F/WDMP country Dodge Point Broadcasting ... 2.5 1.0 1.6 1.7 1.6
WLMV Span. hits Mid-West Family Stations - 0.5 0.9 0.7 1.6
WHIT oldies Mid-West Family Stations 1.4 - - 1.5 1.0
WTDY talk Mid-West Family Stations 1.1 1.2 1.7 0.6 1.0
WGN talk Tribune Broadcasting 0.5 0.5 - - 1.0
WSJY soft AC NRG Media, LLC 1.4 1.7 1.7 1.3 0.9
WNNO-F AC Magnum Radio, Inc. - - - - 0.9
WDDC country Zoe Communications 0.7 - 0.7 0.7 0.7
WTMJ news/talk Journal Broadcast Group - 0.7 0.7 - 0.7
WWHG classic rock Good Karma Broadcasting, ... - - - - 0.7
WBEV talk/sports Good Karma Broadcasting, ... - - 0.5 - 0.5


Cluster Analysis:
Clear Channel Communications (26.4)
Mid-West Family Stations (25.7)
Entercom (11.4)


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