Re: More layoffs this week?

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: : WISC-TV lays off six employees : : By TOM ALESIA : : CBS affiliate WISC-TV (Ch. 3) has laid off six full- and part-time staffers from various departments, including two on-air newscasters. : : News anchor Teri Barr � who handled the 9 p.m. newscast on WISC partner My Madison TV (Ch. 14) and co-anchored WISC�s 10 p.m. newscast � and sports reporter Trisha Hermanson were among the staffers let go on Wednesday. : : Other cuts were made in engineering, marketing and promotions, and administration. : : �It�s because of the advertising,� said station manager Tom Bier. �In our business, our almost exclusive source of revenue is advertising. We give away the product for free. Obviously the recession hurts.� : : He said the reduction of auto advertising and national advertising in particular has lowered revenues, but local advertising has remained supportive. : : : : : : : Nice to see the WSJ catching up to what was reported here. : That is really too bad. I think Teri Barr was probably one of the most professional anchors in the Madison market. She was knowledgeable, personable and brought a "big city" anchor style to WISC that the other stations are sorely lacking. : It just goes to show that like radio, local TV news is dying same as radio. : I bought an Ipod player for my car after WOLX and MMM let go of Ginger Martin and Gabby Parsons respectivly. I don't know what to do about local TV news now. There really isn't another option that I would consider.

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