Re: More layoffs this week?

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Posted by MadCityCPA on July 08, 2009 at 14:17:17:

In Reply to: Re: More layoffs this week? posted by Hmph on July 03, 2009 at 18:05:11:

: WISC-TV lays off six employees

: CBS affiliate WISC-TV (Ch. 3) has laid off six full- and part-time staffers from various departments, including two on-air newscasters.

: News anchor Teri Barr � who handled the 9 p.m. newscast on WISC partner My Madison TV (Ch. 14) and co-anchored WISC�s 10 p.m. newscast � and sports reporter Trisha Hermanson were among the staffers let go on Wednesday.

: Other cuts were made in engineering, marketing and promotions, and administration.

: �It�s because of the advertising,� said station manager Tom Bier. �In our business, our almost exclusive source of revenue is advertising. We give away the product for free. Obviously the recession hurts.�

: He said the reduction of auto advertising and national advertising in particular has lowered revenues, but local advertising has remained supportive.

: :
: : Nice to see the WSJ catching up to what was reported here.

That is really too bad. I think Teri Barr was probably one of the most professional anchors in the Madison market. She was knowledgeable, personable and brought a "big city" anchor style to WISC that the other stations are sorely lacking.

It just goes to show that like radio, local TV news is dying same as radio.

I bought an Ipod player for my car after WOLX and MMM let go of Ginger Martin and Gabby Parsons respectivly. I don't know what to do about local TV news now. There really isn't another option that I would consider.

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