Re: How about a format change for WKLH


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Posted by Irish on September 21, 2015 at 12:20:02:

In Reply to: How about a format change for WKLH posted by Paul on September 20, 2015 at 21:50:10:

And what, pray tell, would they switch to? And what format would improve on the obviously high revenue and high male demographic ratings that KLH currently pulls in? The station still gets consistently decent ratings, obviously makes lots of money and has very well-known personalities. And they recently updated the playlist to attract a newer generation of listeners. KLH is doing fine, and surviving its growing pains well.

If Saga was so gung-ho to pick up a new format, the station they would flip would be WNRG. But they seem fine with what they're doing now.

Besides, if KLH dumped classic rock, I could see another struggling station (such as WLDB) immediately jumping in to fill the void. Think Saga would really want added competition for The Hog? KLH ain't gonna change anytime soon.


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