Posted by Um us wrong - Jigga is right on January 28, 2013 at 18:30:42:
In Reply to: What can Z104 do to be good again? posted by Pollster on January 28, 2013 at 01:08:43:
While the concept of piping in sister stations from other markets into Madison is only a couple of years old, other markets have been doing this for years. The listening audience does not tune into a station for local DJs. If they are being served by the format then who cares where the DJ is. Major markets have better seasoned talents than Madison does as well. With the choices of I Heart, mp3 players, etc local radio just needs to maintain revenue equity in the market. Like it or not, that is where large companies have taken radio.
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